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AMV BBDO London:Cancer Research UK "Who Would You Save?"

2016/2/27 16:42:4004155


Cancer Research UK has launched this stunt because of over $200 million pounds in public health cuts that means not everyone can get the help they need to quit smoking.

Credits
Client: Cancer Research UK
Agency: AMV BBDO, London
Production: Bare Films, London
Director: James Lawes
Creative Director: Nick Hulley, Nadja Lossgot
Copywriter: Oliver Frost
Art Director: Josephine Shedden
Agency Producer: Yvonne Clayton, Charlie Thacker
Agency Planners: Craig Mawdsley, Annalisa Gentili
Agency Account Man: Pippa Hardingham
Media Agency: Mediacom
Media Planners: Daria Rudzka, HiuMan Lam
Production Co. Producer: Jessica Turner
Editor: Chris McKay / Cut + Run
Post-production: The Mill
Audio Post-production: Ed Downham / Wave
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